"Let's Talk Nonprofit" is a blog by Third Sector Consulting that addresses common questions that nonprofits have. Questions about fundraising. Questions about boards. Questions about what's going on in the nonprofit sector today. Ready? Let's Talk Nonprofit.

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5 Little Things That Will Make a Big Difference in Your Next Fundraising Appeal
Here's a little fundraising inspiration from the football field. Bear Bryant, legendary coach of the Alabama Crimson Tide, once said, "Little things make the difference. Everyone is well prepared in the big things, but only the winners perfect the little things." That's true for your fundraising appeal, too. Yes, there are best practices in letter writing - those are the big things. This post shares 5 simple "little things" you can do to make your next fundraising letter stand out. (read more)

4 Ways to Raise More Money The 'Right' Ways
There's a saying in fundraising: You'll raise more money when the right person asks the right prospect for the right amount at the right time. While that's true for major donors and capital campaigns, it's also true for your general donors and your annual fund as well. This post explains 4 "right" ways to make sure you're writing a terrific fundraising letter, every day. You'll learn how to write a better fundraising letter for your year-end campaign - and any campaign, any time of year. (read more)

Is Your Writing Too Long, Too Short, or Just Right
Twitter recently increased the number of characters per tweet from 140 to 280. Just because you can say more, should you? The same question holds true for grants. If you're writing an online application and the response allows 300 words, do you need to use all 300 words? If it's a paper application, and you're allowed 5 pages, do you need to fill every page? And what about your donor appeals? What's the right length of the fundraising materials you write for your nonprofit? (read more)

Storytelling Differences Grants vs Donor Appeals
All stories are not the same. In fact, your stories should be different - very different - depending on your audience. Data may tell, but it's your stories that sell. Your grant proposals will include lots of data, but your direct appeals to individual donors won't. So what kinds of stories should you tell, especially in your year-end donor appeals? (read more)

What Donors Do After A Disaster
After a disaster, people want to help. And donors to the relief efforts are very likely donors to other organizations - including yours. If you're not a relief organization, are you worried how Harvey (and now Irma) may impact your donations? Are you concerned about donor fatigue? That donors will be overasked and overcommitted by the end of the year? (read more)

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